Why Trustpilot matters
With over 120 million reviews and 50 million monthly visitors, Trustpilot is a powerhouse in the e-commerce world. Your TrustScore directly influences purchasing decisions – research shows that 89% of consumers read reviews before buying online.
The impact of responding
Businesses that respond to reviews see significant benefits:
- Higher average TrustScore (responding shows you care)
- Improved customer retention rates
- Better SEO through fresh, relevant content
- Opportunity to address concerns publicly
Why outsource?
Outsourcing makes sense when:
- You receive more than 15-20 reviews per month
- You lack time or staff to respond consistently
- Quality and tone consistency are important
- You want to respond in multiple languages
What does it cost?
The market offers various options:
- Virtual assistants: €15-30/hour (variable quality)
- Marketing agencies: €200-500/month (often part of larger packages)
- Specialized services like ReplyVo: €29-149/month (focused on reviews)
What to look for in a provider
- Native language support: Responses should feel natural
- Customizable tone: Match your brand voice
- Quick turnaround: 24-48 hours maximum
- Negative review handling: Experienced approach to criticism
- Transparent pricing: No hidden costs
ROI calculation
Let's do the math for a business with 30 reviews/month:
- Time spent (DIY): 30 × 10 min = 5 hours
- Your hourly rate: €50
- Cost of doing it yourself: €250/month
- Cost of outsourcing: €59/month (ReplyVo Business)
- Monthly savings: €191
Getting started
Ready to outsource your Trustpilot responses? Here's how to start:
- Audit your current response rate and quality
- Define your brand voice and guidelines
- Choose a provider that fits your needs
- Start with a trial period to evaluate quality
Want to see how ReplyVo handles Trustpilot reviews? Start your free 14-day trial.